Colored Francie 1967
-Ann DuCille
"Skin Trade"
Mr. McGuire: I just wanna say one word to you. Just one word.
Ben Braddock: Yes, sir.
Mr. McGuire: Are you listening?
Ben: Yes, I am.
Mr. McGuire: "Plastics."
-“The Graduate”
As a doll lover and enthusiast, I’ve thought about this every so often but the last time I thought about it, it disturbed me even more than usual. Would I like a doll that looked like women I see every day? Would I like a doll that looked like me, my friends, my co-workers, my boss, my neighbors, the cashiers at Pret a Manger? I cringe. I don’t even get as far as trying to imagine what that would even look like, how the proportions would work, what kind of costumes they would wear. What I end up doing is waving the idea away and dismissing it with the rationale that dolls are about fantasy and escape from the mundane. Who wants a doll to look like you or your neighbors? But the thing is, doll companies, Mattel in particular do use significant elements of “reality” in the creation of their dolls. They do design Barbies with what they see as some every day gal attributes, and accessories right? They do this, they say, in order to relate more closely to the consumer, to allow young girls access to dream through a plastic avatar who can be and do anything. But they pick and choose how these elements of our everyday life are skewed and are sure always to fit them into a rigid mold that never varies enough to reflect “real” reality. And it is this selectiveness by those whose ideas of “difference” are viewed primarily as a marketing tool and promoted as “diversity” which play an especially dangerous role in the way we see ourselves and each other.
My mother impressed upon me at very early stage of my devlopment that every doll I received was special, no matter the features, size, color shape, and that the specialness imbued issues forth from the beholder, the player. With that knowledge firmly instilled, I would go on to make the hero of my playtime, dolls which one might never regard as “beautiful” in any way but which I regarded quite fondly and with love.
But those were baby dolls, stuffed dolls, animal dolls, dolls my mother made for me. That was before Barbie, before boobs, before plastic.
